This week, we profile three FounderSociety members and the entrepreneurial advice they shared for the readers of BusinessCollective. Each answers a question related to his or her own experience as an entrepreneur. Though every founder is unique, there are many common characteristics they share, and their advice is indispensable for the next generation of entrepreneurs.


1. Jessica M. Baker, founder and CEO of Aligned Signs

Jessica Baker

Were you ever told not to pursue your entrepreneurial dreams? Who told you that, what did they say and why did you ignore them?

“Quite a few people told me not to pursue my entrepreneurial dreams, including my family and close friends. They told me they believed in me, but that they knew being so dedicated might compromise my lifestyle in a pursuit that was not 100 percent guaranteed. They told me to stick to the stable job that I was good at for long-term financial gain.

I chose to ignore them because that just wasn’t what I wanted or how I envisioned spending my days. I would rather work long, hard hours building a knowledge base I could have never gained without being in the trenches. I am a passionate person and would rather enjoy the anxious excitement of uncertainty that comes with building something I think will better the world.”

Read more advice from Jessica Baker, here.


2. Melissa Roberts, president of Free State Strategy Group

Melissa Roberts

What do you recommend all new founders do for their business — or their personal lives — that will help them the most?

“If you don’t know already, figure out what you’re uniquely good at as quickly as possible. Then find ways to outsource the things you’re not. It’s a bit of a risk because it requires more overhead in the early days of a business, but it’s allowed me to spend my time and talent on what I do well and ultimately, grow my business.”

Read more advice from Melissa Roberts, here.


3. Sesie K. Bonsi, founder and CEO of Bleu

Sesie K. Bonsi

What is the scariest part of being a young entrepreneur and how can others overcome this fear?

“The scariest part of being a young entrepreneur is always questioning whether or not you made the right decision. Should I have just kept working at the law firm? If I fail, what am I going to do? No one will hire me back. But then you realize that you didn’t choose to be an entrepreneur. It makes you who you are. Rather than fear the unknown, you have to embrace it and give gratitude that you were given the opportunity to forge your own path and build something that can help someone else.”

Read more advice from Sesie Bonsi, here.


If you’re a FounderSociety member and want to share your experience and advice with aspiring entrepreneurs and other business owners, fill out a member spotlight here.


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